Presentation: Development Permit 2022/09 - 1681 Island Highway

PURPOSE

To replace existing drive-thru signage with new electronic signs which feature electronic changeable copy

DISCUSSION:

Consideration is made on how the proposal addresses the Commercial development permit area guidelines.

• the new parapets are raised in a way that creates a clean, contemporary roofline while preserving variations in roof heights for visual interest
• the new sign plan is effective for business identification and the layout would be consistent with the overall design of the building
• the LED lightband can help define the building form; more information on brightness and intensity should be provided
• new canopies help to break up blank walls.

Proposed lifestyle graphics on the north and south elevations are not supportable. It is recommended that the applicant explore other design features to break up the blank wall and animate the pedestrian level around the building.

NEXT STEPS:

Items to resolve include:

1. information on brightness and intensity of the LED lightband
2. investigate methods other than graphic signs to break up the north and south elevations and animate the pedestrian level around the building
3. information on dimensions, material and illumination of new signs
4. a physical colour and material sample board
5. show existing doors.

Pending comments from the Committee and the applicant addressing the items identified above, the application can be scheduled for an upcoming Council meeting for consideration. No mail notification to nearby property owners and occupants is required for this application because there are no bylaw variances requested.

RECOMMENDATION:

THAT the November 3, 2022 report from the Senior Planner titled “Development Permit Application 2022/09 – 1681 Island Highway” be received for information.